My lazy email secret

Earlier today, I did a coaching call for my Inner Sanctum VIP members, and got this excellent question: “I love your daily e-mails and the mix from personal stories about the family and your life through to advice and rants to more sales focused and reminders about offers. Familiarity, frequency and sharing all build confidence. My question is how far …

Do you remember The Raspberries?

Walk down nostalgia lane with me, my friend. The year was 1972 and your fearless leader, then at the ripe old age of eight, had discovered his passion for magic and the love of the band, The Raspberries. My dad bought their first album for me, and I played it over and over again. Here’s a picture. Dig those suits, man. …

Fakes exposed

I bought an expensive product about how to to do webinars from a famous and successful marketer. (Why would I do that when I am the king of webinars that sell? Because school is never out for the real pro.) The product was okay but NOT worth the one-thousand-dollar purchase price. In fact, after I went through it, I thought about …

I have no pity for this person

Over the weekend, I posted the following in the Dave Dee Inner Sanctum VIP Facebook Group: “Your thoughts on this: Small business owners who are foolish enough not to study and apply solid direct response marketing and sales strategies deserve to go out of business. Methinks, absolutely.” The responses were fascinating. Some folks agreed with me while others thought I was …

The dumbest marketing on the planet

I might have a problem, but idiotic marketing pisses me off. There is a small gym that opened up around the corner from our house. It’s a mom and pop place, and they feature hardcore workouts. There’s nothing wrong with that, other than their location is most likely to attract stay-at-home Milton, GA moms who I’m not sure are looking for …

Why I’m the WORST salesman ever

I suck at selling. Heck, when I do a telephone strategy session with a client, I don’t even close over the phone. I send a follow-up email. I also tell my prospect that I want them to “think about it” before they decide to work with me. On top of all of that, if my prospect doesn’t respond to the …

Shhh! Do you hear that?

I bet you don’t hear it. Listen carefully. It’s… . . . SILENCE! Ahh, the sweet sounds of silence. ALL of the kids are gone for the week, so it’s just Karen and me. That rarely happens, but when it does, it’s a glorious thing. “Silence” is not easy to come by these days. Look around, and you’ll see that …

My newest obsession

Damn you, Netflix. Karen and I are addicted to a television series that came out years ago. We watch it almost every night, and I won’t even tell you how many episodes we binge-watched on Sunday. I’m talking about “Mad Men.” When it first came out, I watched the season one, and that was it. I wasn’t really into it, …