Yeah, baby. I’m in Music City speaking at Robin Robin’s elite Producers Club meeting tomorrow.
One of the things I’ll be telling her members is to sell first and then figure it out later. That’s precisely what Inner Sanctum VIP, Michael DeLon did.
Michael owns a book publishing company but wanted to add an information marketing element to the mix. Instead of spending weeks (months?) toiling away, creating a product, he did the following:
- Determined what his target marketing wanted.
- Created an outline for what the info product would include.
- Put together a webinar to sell the product.
- Marketed the webinar.
- Did the webinar and sold the product.
Bada bing, bada boom!
DEEnero in the bank in record time.
Now, Michael is creating the product live, one module a week.
That’s the way to do it, kemosabe, even though most people would tell you that you need to create the product first.
Don’t miss the principle here because I used selling an info-product as an example. It doesn’t matter what you’re selling. The secret to massive success is to market and sell your idea as quickly as possible. GET YOUR PRODUCT TO MARKET QUICKLY.
If you want to join a group of entrepreneurial action takers who get sh*t done, then the Inner Sanctum VIP program is for you. Time is running out for you to cash-in on October’s benefits. Upgrade your status now, get instant access to a $297 special edition masterclass, and let’s start making mucho DEEnero together.
Dave “Love Working With Winners” Dee