Last week I did a webinar for a private client that generated $115,826 in sales in one hour.

Better still, I created the webinar in under three hours the day before I did it.

But aside from using my webinar formula, there was something important about the offer that you can apply to your business even if you don’t do webinars. Here ’tis.

Simplify.

The main selling point for the webinar I did for my client was that his audience only needed to do ONE thing to get results. Of course, we were selling “the one thing.”

How can you remove friction from what the prospect needs to do to buy? How can you simplify the process?

How can you make getting results for your clients easier? How can you simplify it for them?

Yes, the whole “teach a man to fish” thing is right, but your customers want the fish handed to them on a silver planner ready to eat. The closer you get to making that happen, the more DEEnero you’ll make.

Dave “Simplify It” Dee

P.S. For information product sellers only: I’m doing a live webinar on Friday at noon ET titled “The Very Best Webinar Formula. Period.” During the webinar, I’m going to share with you how I created the $115,826 sales stampede last week. There are only 100 spots available, so if this interests you, reserve your spot here:

https://zoom.us/webinar/register/WN_R723_jzqT6WpNVZViQIExw

Please note, if you’re a professional services provider, then this webinar is NOT for you. Next week, I’ll be doing another live webinar specifically about creating presentations that close consultations. This week’s webinars in for information marketers only.