Over the next few days, I’m going to share with you a system that will PACK your calendar with A-list prospects, and produce a slew of sales.
What you’re about to discover is rock-solid proven; in fact, I’m basing this mini-course on a gargantuan success a client of mine had two-weeks ago. So let’s start with that client’s case study.
Bill and his partners had a problem. They had a seminar coming up in August with very few attendees signed up. The event was expensive with a reasonably complicated area exclusive licensing deal attached to it.
Before you think, “I don’t do seminars so this doesn’t apply to me,” understand that the system I’m going to teach you works regardless of what you’re selling.
Okay, back to our regularly scheduled programming.
Since the seminar was right around the corner, doing a complicated direct mail campaign wasn’t feasible. Bill asked me what he thought he should do to put “butts in seats.” I told him he should put on a live online event. Note that this is NOT the same as a webinar. I’ll explain precisely what an “online event” is in this course.
We had one-week to pull this together. This meant emails promoting the event needed to be written, a registration page needed to be created, joint venture partners had to be brought on board, the script for the online event required to be written, and, of course, we need to conduct the event.
Our goal wasn’t to sell seats to the event, but rather to set up phone consultations where the seminar would be sold. Remember, this was a sophisticated proposition we were selling.
Here are the results:
In my clients’ words:
Kick butt, make mucho DEEnero!
Dave Dee is the author of the new book, “Sales Stampede” that shows you how to create and deliver signature presentations from the stage or via webinars that sell your consultations, products, or services like magic. For more information and to grab your copy, CLICK HERE now.