Yesterday, watching my Miami Dolphins fall short to Houston was a painful reminder of what happens when potential doesn’t meet preparation. Sure, they’ve got the talent. They’ve got the drive. But somehow, when it’s time to deliver in challenging moments, the pieces don’t come together. Sound familiar?

Sometimes, in business—or life—we’ve got all the tools, the smarts, and the motivation. Yet, no matter how hard we push, we can’t seem to cross the finish line. It’s not that we’re failing. We’re just not reaching the next level we know we’re capable of.

Here’s the thing: effort isn’t always enough. Just like my Dolphins need a better game plan, you might need one too. That’s where a system that works reliably, like clockwork, comes in. It’s not about working harder; it’s about setting yourself up so that success isn’t just possible—it’s inevitable.

One takeaway from yesterday’s game is this: no matter how great you are, you won’t win consistently without the right plays. That means dialing in a predictable way to attract high-quality leads, getting them to schedule appointments, and building relationships with the right prospects.

The best part? Once the system is in place, it does the heavy lifting for you. No more scrambling to fill the calendar. No more frustration over “almost” making it. Just high-quality appointments with people ready to say, “Yes, I want to work with you.”

Take a lesson from the Dolphins. Don’t leave your business to chance. Get the strategy, the system, and the wins you deserve.

Kick butt, make mucho DEEnero,

Dave “Maybe Next Year” Dee