If you’re struggling to get the clients you want, here is what you need more than ever…
TRUST.
Man, oh man, that is in low supply.
The highly-paid pollsters told us that the election was neck and neck.
Most pundits in the Main Street media tried to convince us that the Vice President was winning and should win.
People on both sides of the political aisle are wary of social media.
More and more scam artists, many in Internet marketing, are making big promises of success if only you buy what they’re selling. And then fail to deliver.
To attract better clients, those who aren’t only interested in getting the lowest price, you need first to get them to know who you are and then to trust you.
One of the best ways to do that is through public speaking, which can be in-person presentations or webinars. If you do it correctly, you sell yourself, not just what you do.
Please understand that the differentiating factor isn’t what you do but who you are.
In a well-structured one-to-many sales presentation, you get your audience to know you, like you, and TRUST you.
Kick butt, make mucho DEEnero!
Dave “Trust-Based Marketing” Dee