Tomorrow, I’m speaking for free. Nope, not even selling anything. And it might be my most challenging audience to date.
Yes, kemosabe, I am speaking before hundreds of teenagers at my stepson, Andrew’s, high school tomorrow.
He’s a bit nervous about it. Maybe because I mentioned I was going to show baby pictures of him on some of the slides. (Yes, I am evil.)
After I’m done writing to you, I’m going to put the presentation together.
The school wants me to speak about public speaking, but I want to deliver more than that. My goals are:
1. To motivate the students to go after their dreams.
2. Teach them that they are always selling something.
3. Share a basic framework for a presentation.
How am I going to do that?
By following my template.
You see, the fundamental structure is the same whether you are selling a product, speaking to book appointments, teaching, or selling your philosophy.
It’s ALL selling, and because of that, the fundamental structure of the presentation is the same. Namely:
* A riveting opening (Big promise.)
* Who this is for
* Why you should listen to me.
* Core story
* Three teaching “chunks”
Nothing fancy. Just proven fundamentals and then a powerful delivery of the presentation is what it takes to succeed.
I’ll let you know how it goes, tomorrow.
Dave “Bueller. Bueller. Bueller.” Dee
P.S. If you want to master the art and science of sales persuasion, and by doing so, make more DEEnero, have more freedom, and transform your business, then it’s time for you to upgrade to VIP. Go here: