Dan Kennedy told a story about going to a $5,000 per person Gary Halbert seminar involving Gary doing nothing but hot seats. (The investment would be around $20,000 in today’s money.)

When it was time for one of the attendees to have his hot seat, he asked Sir Gary of Halbert how he could become more successful in the copywriting business.

Gary immediately sent the guy back to his seat and said he was the last person to ask how to have a successful copywriting business because he wasn’t in that business; he was in the… Gary Halbert business.

If the attendee took that message to heart and acted upon it, he would have received far more value than the 5K he paid to attend the seminar.

It’s the same for us all, yet few embrace the idea.

To rise to the top of the income ladder, we must move beyond selling just our services and start selling ourselves.

To learn more about how to get more meetings with high-quality leads, close more sales, and make more money without working harder, go here: www.davedee.com/vip.

Kick butt, make mucho DEEnero!

Dave “Halbert Rocked” Dee