I decided to take and go to the coffeehouse for a double espresso.
Usually, I can resist the subliminal pull of the baked treats they have ingeniously displayed at the checkout counter. Still, my willpower gave out that day, and I ordered a chocolate chunk cookie. (Did you know that all the calories are magically dissolved if you eat the cookie with espresso?)
The young woman behind the counter smiles and says, “Today is buy one get four free.”
“What? That doesn’t make any sense,” I say incredulously.
She laughs and says, “Well, that’s the special for you today,” and hands me the package of four cookies.
There are big sales and persuasion secrets hidden in my tale.
This is cool stuff, so let me explain each puzzle piece.
- Friendly: I smiled, looked into the eyes of the people I was talking with, and projected a positive and fun energy. In my live events we do a lot of work with energy. It is a huge secret that is transformational once you learn it.
- Questions: A cornerstone of sales is asking questions. In traditional, old-fashioned sales training, these questions are self-serving and highly manipulative. In my Psychic Sales training, the questions are designed to learn about what your prospect wants, needs, and desires on a deep level.
- Being present: I listened to the people’s answers. I was truly interested in what they had to say. Most people are never present. They are too busy thinking about what they are going to say, or worse, their mind is completely somewhere else. People can feel when you are listening and pretending to listen to them.
- Brought them into my reality: In the above scenarios, I also opened myself to these people after I got them to open themselves. I asked them questions about my situation and listened to their answers.
Just to let you know, I was NOT looking to get free stuff. It just happened as a result of what I did. As I’ve said before, the difference between manipulation and persuasion is intent.
In a selling situation, your intent should be NOT to just sell your product or service at all costs but rather to find a solution to your prospect’s problems. This will result in MORE SALES than if you focus on selling your product.
HUGE: When selling, you want to be externally focused, NOT internally focused.
If you reread the four points above, you will see they are all externally focused on the people I was communicating with.
Kick butt, make mucho “DEEnero!”
Dave “Not Getting On The Scale” Dee
