Yesterday, my youngest stepson, “Drewski,” was working with his math tutor. (Drewski is a super-smart kid in all accelerated classes.)
After they finished working on math problems I couldn’t even pretend to understand, Karen asked how Drew was doing and mentioned she wanted to get him an SAT tutor.
I’m listening while making a beautiful seared- Ahi Tuna for dinner, and I hear the math tutor start hemming and hawing. It was apparent he was hinting that he offered SAT tutoring services.
After about a minute of that, I couldn’t take it. I took the tuna off the burner, turned to him, and said, “Dude, give us your pitch! Sell us on your service!”
God bless him; he tried. He started talking about being an SAT tutor since the year, blah, blah, blah.
Exasperated, as I was plating our dinner, I said, “And now tell us that you’re going to go home and email Karen a proposal and then follow up!”
We’ll see what happens.
Sadly, this is not an isolated problem with independent professionals. They are afraid to ask for the sale and, or don’t know how to do it.
I’ve said it before, and I’ll repeat it, learning to SELL is the single most crucial skill you can develop if you want to increase your income without spending more money on advertising. You give yourself an instant pay raise every time you increase your closing percentage.
If you’re ready to master the essential skill in business, then become a Dave Dee Inner Sanctum VIP. You can do that here:
Kick butt, make mucho DEEnero!
Dave “Dinner Was Delicious” Dee
