The $432,000,000 counter-intuitive rockstar secret

Four Hundred Million, Three Hundred Thirty-Two Thousand Dollars – in one year. That was the gross ticket sales from Ed Sheeran’s tour in 2018. Let that sink into your cranium for a moment. He was the highest grossing musical artist, who beat out second place Taylor Swift. What’s cool is that unlike Swift, who pays for a huge production, Sheeran …

The $4 refunding weasel

Last week I was talking a fellow marketer who is promoting using a free book to generate leads. You know the deal, the book is free and you pay for shipping and handling. Now, this dude’s book is excellent and is something he could sell, but some weasel ordered it and complained bitterly about it, and angrily asked for his …

Was I on crack when I did this?

Five years ago today I married-up in a big bad kind of way. Today, Karen and are celebrating so this is going to be short and sweet. (The subject line is NOT about me marrying my wife, wiseguy.) When I launched the Dave Dee Inner Sanctum VIP program over a year ago, I didn’t give much thought to timing and …

Idiocy you won’t believe

I’m writing to you from my front porch, soaking up some sun before I venture down to my office for the day. Once again, I realize how thankful I am to not work for anyone else. Last week I wrote about how I wasn’t the most popular employee at the former GKIC – especially by the CEOs. Today, I’m going …

Wanna stay at the Taco Bell hotel?

Happy Monday, kemosabe. Yesterday, the business newsletter “Seeking Alpha” reported the following: Hotel Taco Bell: The power of a strong brand will be on display when Yum Brands’ (NYSE: YUM) The Bell: A Taco Bell Hotel and Resort starts taking reservations on June 27 for the taco-inspired destination in Palm Springs, California. When the hotel officially opens in August, guests will …

Weasels, weasels, and more weasels…

I shouldn’t be ranting on this fantastic Friday, but I’m tired of the marketing weasels scamming people. This past week I received a number pitches all with the same underlying theme: Work very little and make mucho DEEnero. One of the most egregious was how to make six figures a month working only eight hours a week with Facebook groups. …

Why I was disliked at my previous j-o-b

Earlier this week, I wrote a little bit about my job at the former GKIC. If you missed it, you can read it here. I mentioned that I made more money than all of the three C.E.O’s and two out of the three, were not pleased with that fact. I wasn’t the most popular person among many of the other …