One of my favorite Netflix shows is called “The Push.” Derren Brown produced this cool, disturbing, and morally challenging program. If you don’t know Derren, he is an incredible mentalist who is a huge star in the U.K.

“The Push” is not a magic show. Instead, it’s a social experiment where the question is raised and tested whether people can be manipulated through compliance and social pressure to commit murder. No, I’m not kidding.

As you know, I teach how to use “mind control” when creating presentations to sell, and a big part of that is getting your audience to comply with your requests throughout your presentation. Do that, and a vast majority of your audience will buy when you tell them to do so.

“The Push” takes compliance to the ultimate extreme, but, as you will see, the principles are the same.

With great power comes great responsibility.

Let’s use our powers for good.

Dave “Watch The Push” Dee