Kalia and I are back in Alpharetta, GA, for a wedding, and I have to tell you—I’m freezing!

Yes, you read that right. Freezing. You’d think it was the middle of winter with the way I’ve been complaining, but it’s a “balmy” 70 degrees.

It’s funny how living in Marco Island changes your definition of what’s “cold.” Down there, if it dips below 75, we break out the hoodies like we’re in the Arctic.

And speaking of changes in perspective…

There’s a huge misconception about prepping for client meetings that I want to clear up. Most people think they have to spend lots of time prepping for meetings with prospects or, don’t think they need to spend any time at all.

But here’s the truth: less is more but none is not enough.

I’ve boiled down the process into a 5-Minute Meeting Preparation Formula, which I’m sharing in November’s Inner Sanctum newsletter. It’s all about focusing on what truly matters instead of overwhelming yourself with a ton of unnecessary info.

Here’s a quick tip you can use right now:

Actionable Tip: Before your next meeting, ask yourself, *“What’s the ONE outcome I want to achieve in this meeting?”*Write it down. Seriously—take out a pen or type it into your phone. Keep that goal in mind, and use it to guide your conversation.

This simple step takes 30 seconds, but it keeps you laser-focused, so you’re not rambling on about things that don’t matter. It’s like knowing that 70 degrees is actually “cold” once you’ve been spoiled by Marco Island weather—your perspective changes, and you only focus on what’s important.

Now, if you want the full 5-minute formula that gets you in and out of prep fast (and actually improves your close rate), it’s waiting for you in the November issue. But you’ve gotta be an Inner Sanctum member to get it.

And the deadline to join is coming up fast—October 31st.

So, if you don’t want to be left out in the cold, here’s where to go: www.davedee.com/innersanctum.

Kick butt, make mucho DEEnero,

Dave “Still Shivering at 70 Degrees” Dee