Today, I’ll share with you what might be your most potent tool to get more clients to line up to give you their money.
Yeah, that’s kind of a bold statement, and, in truth, what I’m about to say may or may not be true for you, but here goes.
If someone held a gun to my head and said I could only use one marketing tool to make a sale, or they would pull the trigger, I’d choose a signature “money talk” that I could deliver on a live or virtual stage.
There are many reasons I chose this over everything else.
- I could use it to gather an audience of prospects interested in solving a problem they have.
- Instead of selling one-on-one, I can sell many prospects simultaneously.
- With a well-crafted, signature money talk, I can quickly get my prospects to know, like, and trust me.
- I could differentiate myself from my competitors and sell prospects on working with me, not just on the service I sold.
- Instead of putting people through a drawn-out funnel where prospects would drop off along the way, I could make a complete sales presentation in an hour to ninety minutes. If my money talk was designed right, most of my audience would see the offer, and my hottest prospects could buy immediately.
There are other reasons, but that’s a good start.
This might not be the case for you, but clients who’ve created their signature money talk have doubled their sales in a year.
Yep, I’d sure heck win the gun-to-the-head battle. I’d put mucho DEEnero in my pocket at the same time.
When you’re ready to create your “money talk,” let me know. Working one-on-one, we can create one that closes sales or turns prospects into appointments in one day. Just email at dave@davedee.com with the subject line Money Talk Private Day.
Kick butt, make mucho DEEnero!
Dave “Speak To Sell” Dave