Cilantro and Deep Fried Selling

I had been looking forward to going to what has been consistently been voted one of the best restaurants in Atlanta. It’s a Chinese place with the humble name Masterpiece. Critics rave about this place and how authentic is. They talk about how the chef used to be the head chef for the royal family in China. They gush over how …

Picture of food

Happy Independence Day to all of my U.S. friends, and well, happy Wednesday to everyone else. Last week when Karen and I were in Chicago, we went to one of my favorite restaurants, El Ideas where you have incredibly laid-back 12-course fine dining experience of “experimental’ food. Here is a picture of our first course:             …

The “easy button”

I’m writing to you from a stunning suite at the Four Seasons in Chicago. Later today, I’m doing a live, four-hour micro-launch with my private client Michael Rozbruch. A “micro-launch” is a format I created where an information marketer broadcasts live over the Internet for four hours and sell his or her product in what can best be described as a …

What Ralph Kramden Can Teach You About Success

One of my favorite shows of all time is “The Honeymooners.” Although it created before I was born, I’ve watched all of the episodes many times, and they always make me laugh. The cast, the storylines, the acting, the comedic timing was spot on. In the following clip, Ralph’s pal Ed Norton is trying to help him learn to play …

What I wrote in my journal this morning

Part of my morning routine is to write down in my journal something I’m grateful for. I don’t know what sparked this, maybe it was the season finale of Westword, but here is what I wrote: I am grateful for my freedom. I am blessed to have the freedom to do what I want, where I want, with whom I …

You reap what you sow

So I was on The Facebook earlier this morning, and a marketing dude was offering a hardcover book for free, and you only pay shipping and handling.  He was using the now classic book funnel. I started reading some of the comments, and what to my wondering eyes did appear? People were complaining that the book wasn’t really “free,” others …

Atlanta woman lets bobcats sleep with her

Strange but true… My wife Karen in a non-practicing Realtor but she is helping our friend’s Kim and Ian find a home in Atlanta. She thought she had discovered the perfect digs, and then came across a shocking discovery – The owner of the home, a divorced woman, had a bobcat sanctuary in her backyard. But it gets better. Fortunately, …

6 Of The Dumbest Things The New Breed Of Experts Are Teaching

I’ve been reading a lot of crapola from self-proclaimed marketing experts, and I’d like to set the record straight, so you don’t get sucked in by their bad, profit-killing advice. People have short attention spans so long copy no longer works. This is just plain stupid. This debate has long been decided. Long,  well-written copy, presented to an interested target …